Branding for flatware business

 Brand creation for a flatware company in Canada.

Screenshot 2023-02-28 at 13-58-40 Who We Are - Ornative™ Tableware
Screenshot 2023-02-28 at 13-58-09 Home - Ornative™ Tableware
Screenshot 2023-02-28 at 14-19-39 Jasper - Ornative™ Tableware

ORNATE + NATIVE

BRAND NAME DEFINITON AND MEANING

This project brief was to create a name and identity for a new flatware business located in Canada. The name created, Ornative, (Orn-a-tiv) was based on the word ornate – describing something decorative and well designed. This unique name creation was able to be trademarked offering brand protection. 10 years later the brand and business is going from strength to strength.